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The Mattel Toy Company

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Sources list for THE MATTEL TOY COMPANY:

About Us. (2004). Mattel, Inc. Available: http://mattel.com/about_us/history/default.asp? f=true.
Mattel, Inc.

Anderson, D., Bailey, B. (1998, May 7). Marketing through new media. Background Reading http://www.walmart.com/to ys?path=0%3A4171&dept=4171 Anderson, D., Bailey, B. (1998, May 7). Marketing through new media. Background Reading http://www.walmart.com/to ys?path=0%3A4171&dept=4171 http://www.kbtoys.com/toys/index.html/st yle/toys/place/ajus?lid=ToysTab&lpos=tab6 Anderson, D., Bailey, B. (1998, May 7). Marketing through new media. Background Reading http://www.walmart.com/to ys?path=0%3A4171&dept=4171 http://www.kbtoys.com/toys/index.html/st yle/toys/place/ajus?lid=ToysTab&lpos=tab6 http://www.amazon.com/exec/obidos
Aggressive Pricing

"A Bit of History" Retrieved from http://www.sextoyguides.com/sex- toy-attitudes/sex-toy-history.asp "A Bit of History" Retrieved from http://www.sextoyguides.com/sex- toy-attitudes/sex-toy-history.asp Accessed on 12/09/2004
Human Sexuality

Select Children's Toys with Safety in Mind. 2004. Retrieved From [4]http://www.homesafetycouncil.o rg/safety_guide/sg_toys_w001.aspx Select Children's Toys with Safety in Mind. 2004. Retrieved From [4]http://www.homesafetycouncil.o rg/safety_guide/sg_toys_w001.aspx Accessed on 11 January, 2005
Safety at Home

Goldstein, Jeffrey. "Sex Differences in Toy Use and Video Game Play," in Toys, Play, and Child Development, Jeffrey H. Goldstein, ed. New York: Cambridge University Press, 1994.
Impact of Computer-Based Games on Children

 


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..:: Papers on
The Mattel Toy Company
SmarterKids Versus Walmart Toys
This paper compares two online retailers who sell children’s toys: SmarterKids and Walmart Toys. -- 2,335 words; 2 sources;
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Children's Toys
This paper discusses the history of toys and researches the likes and dislikes of toys children have today. -- 2,250 words;
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Toys R Us
An analysis of business procedures of the famous toy company, Toys R Us. -- 3,065 words; 7 sources; MLA
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Mattel, Inc.
An analysis of the history, operations and structure of Mattel, Inc.. -- 1,061 words; 8 sources; MLA
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A discussion of the danger of toy guns, the effect they have on children, their involvement in crimes, cases of mistaken identity, and laws involving toy guns. -- 854 words; 10 sources; MLA
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